NATIONAL MUSEUM OF AFRICAN AMERICAN
HISTORY & CULTURE – GRAND OPENING 2016
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Miles Ahead Entertainment provided pre-, on-site and post-execution event activation, sponsor relations to support the Grand Opening of the NMAAHC.
1. Agency services included media day, media materials development, local market interview engagement and coordination of media requests with sponsor representatives.
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2. Event relations coordination for such major donors as Toyota, Target, Kaiser, BOA and Prudential included on-site production and logistics at celebratory festival and representatives and invited guests for the following: pre-opening preview and dedication event activities including hotel arrivals, receptions, transportation, seating assignments, facility tours, ribbon cutting ceremony, Kennedy Center performance, Appreciation Gala Dinner and Night at the Museum After Party.
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3. MAE agency production services produced per sponsor video recap of customized activation highlights
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See sample below: